Technical SEO

Optimizing Your Website’s Infrastructure for Maximum Performance

Fast-loading, mobile-friendly, and secure websites offer a better user experience, reducing bounce rates and increasing time on site, which can positively impact rankings.

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    What is Technical SEO?

    Technical SEO refers to the process of optimizing a website’s technical aspects to improve its search engine rankings and ensure that search engines can crawl, index, and render the site efficiently. It focuses on enhancing the website’s backend, such as server settings, website architecture, and page load speed, to ensure optimal performance and user experience. Technical SEO lays the foundation that supports all other SEO efforts like on-page and off-page optimization.

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    Why is Technical SEO Important?

    Improved Search Engine Crawling and Indexing: Search engines need to be able to crawl and index your website effectively. Technical SEO ensures that your website’s structure is easy for search engine bots to navigate, improving your chances of ranking.

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    • 1
      Range of services

      Before partnering up with a digital marketing services company, make sure they have an extensive service suite to offer.

    • 3
      Credibility

      Once you have shortlisted agencies, go through online reviews and their customer testimonials to evaluate their trustworthiness and reliability.

    • 3
      Compatibility

      Assess whether the agency’s work ethic aligns with that of your business or not. Additionally, try to find out what kind of experience they have dealing with projects specific to your industry.

    • 4
      Support

      Digital marketing often involves several operations running parallely. Hence, the agency you choose must offer continuous support to eliminate confusion and resolve queries as and when they arise.

    • 4
      Security

      When you join hands with a digital marketing firm, you will be making them privy to sensitive information. Before proceeding, look to it that they draw an ironclad NDA to steer clear of data misuse and security breaches.

    Frequently Asked Questions
    Programmatic advertising enables businesses or agencies to purchase advertising space through automated technology. Simply put, it’s the process of media buying.
    Programmatic advertising enables businesses or agencies to purchase advertising space through automated technology. Simply put, it’s the process of media buying.
    Programmatic advertising enables businesses or agencies to purchase advertising space through automated technology. Simply put, it’s the process of media buying.
    Programmatic advertising enables businesses or agencies to purchase advertising space through automated technology. Simply put, it’s the process of media buying.
    Programmatic advertising enables businesses or agencies to purchase advertising space through automated technology. Simply put, it’s the process of media buying.